Performance Marketing
Reach is the easiest number to buy and the least useful to report. Where a decision is considered, an admission, a booking, a treatment, the only figures worth carrying are the ones attached to an action.
What the work covers
Paid campaigns and always-on organic. Admissions and enquiry funnels. Content systems built for a full cycle rather than a launch week. Online reputation management. Reporting against engagement, enquiry and conversion.
How it runs
For Shri Ramswaroop Memorial University the work ran across a complete admissions cycle: content, PR, ambassadors and reputation management together, reaching 14.8M+ views and 6.9M+ reach with a 17K LinkedIn community built alongside.
