Studio
Henceforth is a brand consultancy based in New Delhi. We work at the intersection of brand and place, shaping how they are positioned, encountered and remembered.
Director-led.
Every engagement.
Henceforth is led by Shivani Joshi, a brand strategist who has spent years working inside luxury hospitality, not consulting from outside it. Small by design.
Every engagement is run directly. No account managers, no hand-offs, no team you meet at the pitch and never see again.
How we work
We start with what already exists rather than a blank page: the property, the collection, the reputation, the thing that made someone build there in the first place.
Across identity, space, editorial and partnerships, built as one system rather than a list of services. The output is usually something a team can act on without asking what was meant.
We stay through execution. On events that means production, fabrication and the evening itself, not a deck handed to somebody else.
Who we work with
Hotels, resorts and cultural institutions across India, and international tourism boards looking at India as a source market. Alongside these, a second tier of institutional and education clients, and consumer brands in spirits, wine and electronics.
Our work spans Rajasthan, Gujarat, Goa, Madhya Pradesh, Manipur, West Bengal, Telangana and Delhi.